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A full service fly shop located on the historic main street in Viroqua Wisconsin. A short drive from anywhere in the upper Midwest, we are centrally located within the Driftless Area's thousands of miles of spring creek trout streams. With a huge selection of flies and some of fly fishing's finest gear, let us outfit you for your fishing trip on our local streams like the West Fork of the Kickapoo or Timber Coulee. Or let our professional guide service help you improve your skills and unlock the secrets of some lesser known creeks. Anglers of all skill levels will find the abundant trout and stunning scenery of Southwest Wisconsin an experience to remember.