There is something for everyone in Florence County. Fishing and hunting as well as ATVing take you through all the seasons in the Northwoods of beautiful unspoiled Florence County. The landscape becomes pristine and untouched, and the Wild Rivers run crystal clear. Leave everything negative and hum drum at the county line. We will supply the upbeat back to nature experience you are looking for to help you renew your well being if only for a weekend.
Florence County Fair
August 28 - August 30
This family friendly event has something for everyone including--Exhibits by county residents, animals, horse pull, great music all weekend, food, games and...
Across the top of Forest and Florence Counties, the Brule is a boundary river between Wisconsin and Michigan. It is characterized by long stretches of slow...
Wild Rivers Adventure Company
Welcome to the Wild Rivers Adventure Company, Florence County's premier Trek mountain bike and Hurricane kayak rental company. Come and explore Florence...
Wild Rivers Interpretive Center
Wild Rivers Interpretive Center houses Florence Co. Forestry and Parks/Wisconsin DNR/ US Forestry and UW Extension. All trail information including brochures...
It’s a Wild Life
Things to Do
Visit these 6 Travel Green Wisconsin certified nature centers and reserves where the wildlife roam free and protected.
Irresistible Inland Beaches
Beaches & Pools
You don’t have to be near Lake Michigan or Lake Superior to find a beautiful beach. Wisconsin has over 14,000 lakes and plenty of scenic inland beaches. So...