Travel Wisconsin Mascot and Star of the Movie "Airplane!" at Brewers Home Game
Posted on: 6/3/2014
"Otto the Autopilot" and the Wisconsin Department of Tourism "Shirley" Stole the Show
MADISON, Wis. (June 3, 2014) – With a crowd of more than 36,000 baseball fans, the Wisconsin Department of Tourism's mascot, "Otto the Autopilot," was a big hit as he threw out a striking good pitch during pregame activities at the Milwaukee Brewers game versus the Chicago Cubs on Sunday, June 1. Tourism Secretary Stephanie Klett and Hollywood directors and Wisconsin natives, David and Jerry Zucker, joined Otto at homeplate as they aired the new Travel Wisconsin summer TV commercial on the Jumbotron, in which Otto has a starring role.
"Kicking off Sunday's Brewers game with Travel Wisconsin was a blast, and I 'Shirley' nailed the opening pitch," said "Otto the Autopilot". "I had a great time on the field, hanging out with the other mascots, taking photos with fans and even visiting the Press Box. I have to admit that the response from the crowd was so enthusiastic, my ego and my entire body got inflated."
Secretary Klett led the pregame activities with remarks about Travel Wisconsin's marketing initiatives and focus on "fun" before airing the summer TV commercial on the Jumbotron.
"Otto the Autopilot" and the 2014 Travel Wisconsin TV ad campaign spoofs the original 1980s comedy hit, "Airplane!' directed by the Zucker brothers and Jim Abrahams. The original cast including Otto, Kareem Abdul-Jabbar and Robert Hays was reunited to create these ads.
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