Alpha Beta Karma

The hippest store in Wisconsin Dells for the fashionista in all of us. Think Parisian market meets SoHo boutique. The treasures we’ve assembled here come from all over the country and will surely make you swoon. Stroll among stylish apparel (displayed very stylishly, we might add), artist-crafted jewelry, hand-embroidered boots, funky hats and scarves, purses with an attitude, and home décor items with spunk. Alpha Beta Karma is fashion without breaking the bank, so go ahead, have some fun!

Hours of Operation

Open: Year-round


From I-90/94: Take Exit 87. Travel to 4th set of stoplights. Proceed thru lights and in next block, we’re located at 212 Broadway on southside.

Shopping Type

  • Specialty Shop