Lund's Fly Shop

View Website Favorite 102 N. Main St. - River Falls, WI 54022
Information: 715-425-2415

Mid Feb. - Sept. Mon, Tues, Wed & Fri: 9am-6pm. Thurs: 9am-7pm. Sat: 8am-6pm. Sun: Closed Oct. - Mid Feb. Mon: 12pm-6pm. Tues & Wed: 10am-6pm. Thurs: 12pm-7pm. Fri: 9am-6pm. Sat: 8am-5pm. Sun: Closed

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Lund’s Fly Shop is the region’s premier fly shop.  As a family-owned and operated business, Lund’s Fly Shop offers the best brands of fly fishing equipment, apparel and accessories in the fly fishing industry.  You’ll find everything you need for all levels (ranging from beginner to expert) including fly rods, fly reels, lines, fly boxes, landing nets, leaders, tippets from the top brands in the industry.  Known for its vast collection, fishing enthusiasts can select from over 2,000 in-stock lures for any fishing excursion.  Lund’s Fly Shop also offers a large selection of apparel such as fishing waders, wading boots, fishing jackets and more! 

Only at Lund’s Fly Shop will you find a wide selection of gear that caters to warm water species such as bass, pike, musky, panfish and as well as various saltwater species. 

Within walking distance of Lund’s, fly fishing enthusiasts can venture to the Kinnickinnic River which is a Class 1 Trout Steam and abounds with a variety of fish.  With a reputation of having the the best smallmouth fishing with species including bass, pike and musky, fly fishing enthusiasts can experience any or our the nearby Mississippi, St. Croix, Flambeau and Chippewa Rivers.   

  • Fishing style
    • Fly
  • Fish Type
    • Bass
    • Musky
    • Panfish
    • Smallmouth Bass

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