Staff Directory

We are passionate about marketing the unexpected in Wisconsin to position our state as a premier travel destination. It’s that simple. As for the work itself, it’s a careful balance of research, insight, strategy, creativity and return on investment, combined with providing the best possible customer service to our travelers and the industry.

Check out our organization chart.

Office of the Secretary

Anne Sayers

Anne Sayers Secretary-designee

Maria Van Hoorn

Maria Van Hoorn Deputy Secretary

Craig Trost_staffphoto

Craig Trost Director of Communications

Chelsey Bence-staffphoto

Chelsey Bence Executive Staff Assistant

Marketing and Advertising

Brossard_Shane_headshot

Shane Brossard Chief Marketing Officer

Scholz_Jess_headshot

Jess Scholz Brand Strategy Marketing Manager

Headshot of Jennifer Koppelman

Jennifer Koppelman Creative Marketing Manager

Lorenz_Emily_staffheadshot

Emily Lorenz Associate Marketing Manager

Headshot of Andrew Carlson Content Marketing Writer at Travel Wisconsin

Andrew Carlson Content Marketing Writer

Dreher_Alyssa_staffheadshot

Alyssa Dreher Marketing Specialist

Igl_Hilary_headshot

Hilary Igl Digital Content Specialist

Headshot of Meghan Johns Multimedia Designer at Travel Wisconsin

Meghan Johns Multimedia Designer

Rinka_courtney_staffheadshot

Courtney Rinka Database Marketing Analyst

Headshot of Jordan Rodewald

Jordan Rodewald Web & Digital Marketing Specialist

Headshot of John Scmidt Creatvie Producer for Travel Wisconsin

John Schmidt Creative Producer

Communications and Public Relations

amanda-weibel_staffheadshot

Amanda Weibel Communications Officer

brault_collin_staffheadshot

Collin Brault LTE Communications Specialist

flaherty_colleen_staffheadshot

Colleen Flaherty LTE Communications Specialist

Industry and Agency Services

Harkins_Shelly_staffheadshot

Shelly Harkins Industry & Agency Services Director

Anderson_Jeff_staffheadshot

Jeff Anderson Northeast Regional Tourism Specialist

Linda Anderson-Drogsvold

Linda Anderson-Drogsvold Customer Experience & Project Manager

fox_julie_staffheadshot

Julie Fox Northwest Regional Tourism Specialist

Nussbaum_Drew_staffheadshot

Andrew Nussbaum Southwest Regional Tourism Specialist

Heidi Schultz

Heidi Schultz Grants Coordinator

Spiegelberg_David_staffheadshot

David Spiegelberg Southeast Regional Tourism Specialist

Office of Marketing Services

Dawn Zanoni_staff_headshot

Dawn Zanoni Director, Office of Marketing Services

Office of Outdoor Recreation

mary-industry-site

Mary Monroe Brown Director, Office of Outdoor Recreation

cassie-industry-site

Cassie Mordini Community Development and Communications Specialist

Wisconsin Arts Board

george_industry

George Tzougros Executive Director

kareng

Karen Goeschko Assistant Director for Programs & Services

kaitlynb

Kaitlyn Berle Folk & Traditional Arts Specialist

dalej

Dale Johnson Grants & Information Specialist