Milwaukee

  • Harley Davidson Museum.

    Harley Davidson Museum.
  • Shopping at Milwaukee Public Market.

    Shopping at Milwaukee Public Market.
  • The Milwaukee Art Museum features a permanent collection including nearly 20,000 works from ancient objects to art of the present.

    The Milwaukee Art Museum features a permanent collection including nearly 20,000 works from ancient objects to art of the present.
  • Brewers fans take in a game at Miller Park under a clear blue sky.

    Brewers fans take in a game at Miller Park under a clear blue sky.
  • The Harley-Davidson Museum is much more than a nostalgia trip for motorcycle enthusiasts. The Museum offers a glimpse of American history and culture like you’ve never seen it before – through the eyes of an iconic American company.

    The Harley-Davidson Museum is much more than a nostalgia trip for motorcycle enthusiasts. The Museum offers a glimpse of American history and culture like you’ve never seen it before – through the eyes of an iconic American company.
  • Bradford Beach is Milwaukee's most popular beach for swimming and sunbathing and features sand volleyball courts, a bathhouse, and two concession buildings.

    Bradford Beach is Milwaukee's most popular beach for swimming and sunbathing and features sand volleyball courts, a bathhouse, and two concession buildings.

Wisconsin’s largest city is true to its roots from the Harley-Davidson Museum to MillerCoors Brewery tours. Must-see neighborhoods filled with character include Old World Third Street, offering a glimpse into Milwaukee’s early German heritage, and Brady Street, a bohemian strand of boutiques and coffee shops.  
 
The Historic Third Ward, a Midwestern version of New York’s trendy SoHo, is a shopper’s dream and home to the Milwaukee Public Market, voted one of America’s best. Nicknamed the “City of Festivals,” Milwaukee’s 75-acre waterfront festival park hosts a summer-long schedule of celebrations including the world's largest music festival, Summerfest, and more than a dozen major ethnic fests.
 
Steps from the city you’ll find a recreational paradise that includes award-winning parks, nature centers and miles of bike trails and picture-perfect Lake Michigan shoreline. It’s one of the few places in America where you can kayak through the cityscape. Milwaukee is home to the state’s largest art museum and natural history museum. Its maritime heritage comes alive at Discovery World’s aquariums and exhibits and in the 360-degree view from the top of Northpoint Lighthouse.
 
Whether your perfect vacation includes a stop at Wisconsin’s first distillery since prohibition, a leisurely stroll along one of America’s best river walks, or a memorable meal prepared by a James Beard Award-winning chef, Milwaukee makes it easy. And that makes one great getaway.

Don’t leave without tasting...

  • Milwaukee’s specialty, frozen custard, from Kopp’s or Kehr’s in the Milwaukee Public Market.
  • Squeaky Wisconsin cheese curds at the Wisconsin Cheese Mart or the Milwaukee Public Market.
  • A traditional Friday night Fish Fry and live polka music and dancing at Lakefront Palm Garden in Lakefront Brewery.
  • The Spy’s Demise – a super-secret drink crafted by a special agent at the Safe House.
  • Milwaukee’s favorite combo – a “brat & a beer” – along Old World Third Street.
  • Locally-brewed beer, from MillerCoors to popular microbreweries.
  • Usinger’s sausage on Old World Third Street, a legend for over four generations!
  • Sprecher Root Beer, ranked the best in the U.S. by the New York Times.

Mark these events on your calendar...

  • Summerfest – rock out at the largest outdoor music festival in the world!
  • Wisconsin State Fair – bring the family to one of the oldest and best state fairs in the country.

Must-see attractions...

  • Unleash your inner rebel at the Harley-Davidson Museum.
  • Visit the magnificent lakefront Milwaukee Art Museum whose “wings” open to welcome all.
  • Lie on a bed of nails, take a walk through the universe and pet the stingrays in the Aquarium at Discovery World.
  • See the world's largest dinosaur skull in a colossal dinosaur diorama at the Milwaukee Public Museum.
  • Take a ride on a safari train through the 200-acre Milwaukee County Zoo to see more than 2,000 animals in specialized habitats.
  • Try your luck at Potawatomi Bingo Casino for the excitement of gaming along with dining options ranging from casual to upscale.

Find fun…at Milwaukee’s breweries:

Journey through more than 150 years of brewing history in the free tour of MillerCoors. where a hologram of Frederick Miller himself appears in historic, underground caves. Experience Milwaukee’s German heritage and a modern twist on old-world brewing tradition at Sprecher Brewing Company, or chill out in the laid-back atmosphere of the city’s newest micro-brewery at Milwaukee Brewing Company. Enjoy a cold brew upon arrival at Lakefront Brewery, along with quirky guides who serve up belly-busting laughs on what TripAdvisor.com ranks as the fourth best brewery tour in the nation.

Cool Neighborhoods...

  • Discover the Historic Third Ward, formerly a warehouse and manufacturing district that now features the city’s highest concentration of art galleries, as well as theaters and a selection of exclusive boutiques, specialty stores, restaurants, nightlife and the Milwaukee Public Market.
  • From the Third Ward stroll along the RiverWalk to Old World Third Street, where Milwaukee’s German heritage is brought to life. Mader’s restaurant, legendary Usinger’s Sausage, Wisconsin Cheese Mart and The Spice House provide a feast for all senses. Or grab a “brat & a beer” at a neighborhood pub.

Where the locals go in the summertime:

Head to Milwaukee’s lakefront for volleyball and Tiki drinks at Bradford Beach or just biking/running/walking along dedicated paths in the summer sun. The 75-acre Henry Maier Festival Park on Lake Michigan is home to some of the world’s largest festivals held all summer long! From the 11-day music extravaganza--Summerfest, to ethnic festivals including Polish Fest, German Fest, Irish Fest, Festa Italiana and Mexican Fiesta, Milwaukee’s outdoor festivals are where you’ll find locals dancing on the tables in the summertime!