Fresh Finds: 6 Indoor Winter Farmers Markets in Wisconsin

Just because it’s winter doesn’t mean you can’t eat fresh, seasonal foods. In this era of hyper-local travel, what better way to experience a new place than by trying out the local farmers markets?

Dane County Late Winter Farmers’ Market – Madison

The little sister to the famous summer market, this pared-down weekly winter event offers organic meats, cheeses, produce, bakery and specialty items, plus a “Taste of the Market” breakfast showcasing products from vendors.

Take your trip to the Madison market one step further by grabbing breakfast at one of Madison’s farm-to-table restaurants like Graze, which features a rotational menu and grass-fed animals, or Marigold Kitchen, which sources the finest local ingredients to prepare their fresh meals.

Round out your weekend by checking into the eco-friendly HotelRED, located right on the UW-Madison campus.

The Cannery Public Market Green Bay

Located in a 1917 vegetable cannery in the heart of Green Bay’s historic Broadway District, the newly opened market is home to a farm-to-table restaurant, plus you can pick up fresh meats, cheeses and seasonal produce to stock the fridge at home.

For a quick bite to eat after a day of shopping you can head right to the Cannery Restaurant for farm-fresh flavors, or venture out into Green Bay and try out Plae Bistro for another farm-to-table scene.

Hinterland Brewery is dedicated to using the freshest ingredients in their beer and food. Stop by their brewpub to enjoy a craft beer while experiencing a sustainably-focused meal.

Viroqua Winter Farmers’ Market – Viroqua

The tiny town of Viroqua is the center of one of the greatest organic farming regions in the U.S. So it’s natural that in the winter you can still enjoy all that the local farmers have to offer at this European-style market.

While in town, take time to visit the Driftless Café, a cozy restaurant with a focus on farm-to-table food. The community’s quaint downtown is home to shops featuring locally-sourced goods. Ewetopia Fiber Shop offers hand-dyed yarn and fiber from sheep raised on the Ewtopia Farm, and VIVA Gallery Artists Cooperative sells one-of-a-kind pieces handcrafted by local artists.

Milwaukee Public Market Milwaukee

One of the nation’s top public markets, this year-round indoor space features 18 permanent vendors supplying fresh seafood, meats and cheeses, local spices, produce, flowers and gifts, cookies and candies, coffee and much more.

While shopping, sip on a fresh-squeezed juice, or save up for a meal at one of the city’s many farm-to-table restaurants. Bavette La Boucherie is an artisan butcher shop offering sustainably raised meats and cheese from local farms. After, warm up at Colectivo Coffee, handmade in Milwaukee since 1993. 

Kenosha HarborMarket – Kenosha

This European-style market offers locally-grown produce, meats, cheeses, bakery items, handmade crafts, soaps and flowers. Plus the weekly live music, entertainment and chef demonstrations make this a joyous affair.

While in town, visit Elsie Mae’s Canning. The bakery specializes in traditional baking and canning using produce from area farms. They also carry local meat, eggs and fish.

For some fun, try a glass of small-batch artisan beer from Rustic Road Brewing Company.

Oconomowoc Winter Farmers’ Market – Oconomowoc 

Held inside a local greenhouse, this farmers market will keep you warm and satisfied through the winter months. The market is Travel Green Wisconsin-certified and offers a bounty of produce, baked items and artisan goods.

Visitors to Oconomowoc also can stop by the Fresh and Green Market to shop for organic food and fresh-made sandwiches, soups and salads. While shopping, grab drink from the store’s fresh juice bar.

Those looking for a place to stay can relax at the Travel Green Wisconsin-certified Inn at Pine Terrace.  


Want to eat your way across Wisconsin? Check out these five great food tours!

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