Loyalty Day & Parade


  • Wheelchair Accessible
    • Access via Ramp
  • Free Admission
    • Yes
    • Pets Welcome/Inquire
  • Fair/Festival Type
    • Other

Loyalty Day & Parade

*This event has ended. Please return for future event scheduling information.

Merrill Festival Grounds
2105 East 6th St - Merrill, WI 54452
Information: 715-409-6214

Schmitt-Manecke-Donner VFW Post 1638 and Auxiliary of Merrill, Wisconsin has been selected by the Department of Wisconsin Veterans of Foreign Wars to host the 2023 Loyalty Day Parade.

Created at the demand of thousands of members of the Veterans of Foreign Wars, who led the campaign for many years to secure federal recognition of the patriotic holiday, Loyalty Day has grown in scope each year.  Each year it is recognized by more and more Americans for its serious intent - a special day for the reaffirmation of loyatllty to their counrty and thanksgiving for the heritage of American Freedom.

Loyalty Day was first celebrated in 1921 and was observed as a recurring national holiday by Congress in 1958.  It is a day set aside for individuals to reaffirm allegiance to the United States and recognize the heritage of American freedom.  Each year, the Wisconsin VFW bestows the honor to one city to host the celebration of Loyalty day.  The City of Merrill and Merrill VFW Post 1638 and Auxiliary are honored to be hosting the parade this year.

Merrill VFW Post 1638 and Auxilisary and the City of Merrill is aiming to put on the most significant loyalty Day Parade Wisconsin has every seen.

The parade will step-off at 10:30am, starting at Merrill Festival Grounds, head North on Sales street, right onto East 10th St., right onto Johnson St, right onto E 6th St. and ending back at the Festival Grounds off of 6th St.

Once the parade is completed, people are welcome to come inside of the Merrill Expo Center for a ceremony with guest speakers from around Wisconsin.

Refreshemtns will be available for purchase.