As Santa passes storefronts on Friday evening, businesses will tear down their window wrappings to unveil the beautiful holiday displays. Santa will 'unwrap' Sturgeon Bay for the holidays, and residents and visitors participating in the car parade will see Sturgeon Bay lit up for the first time this season. 

Come to Sturgeon Bay for holiday shopping, reading a book by the fire, going on hikes through our many parks, and making many lifelong family memories!  Sturgeon Bay lodging, shops and restaurants are open year-round! Happy Holidays from Destination Sturgeon Bay!